ONE OF AFRICA'S MOST AWARD-WINNING BEVERAGE COMPANIES

BAOBAB INFUSED GIN

Let our gin take you on a magical journey throughout Africa. Our unique Baobab-infused premium gin boasts exotic tropical flavours, including but not limited to, sweet-and-sour green mango. Our multi-award-winning master distiller recommends that this premium gin should best be enjoyed with mango and fresh mint.

Winner of the Double Gold in 2021 Michelangelo International Wine and Spirits Awards, to go along with the Gold Award it won in the 2020 & 2022 editions. Winner of the Gold Medal Award in the Intercontinental Spirits Challenge 2023 and Silver in the 2024 edition. African Craft also won the 2020 WineMag’s Label Design People’s Choice Award.

HONEYBUSH INFUSED GIN

Our Honeybush-infused premium gin pays tribute to one of South Africa’s premier botanicals. Family of the Rooibos plant, the charming aroma from the honeybush provides one with a delightfully sweet palette, followed by an understated spicy aftertaste. Our multi-award-winning master distiller recommends that this premium gin should best be enjoyed with a sprig of rosemary and a slice of lemon.

 Trophy Winner of the Merit Wine & Spirits Challenge 2022. Winner of the Double Gold Award in both the 2019 and 2020 Michelangelo International Wine and Spirits Awards along with a Gold Medal in the 2022 edition. Gold Medals in the 2020, 2021 and 2022 South African Craft Gin Awards. Winner of the Gold Medal Award in the Intercontinental Spirits Challenge both 2023 and 2024 and the Bronze Award in the Investec Spirits Trophy Awards. African Craft also won the 2020 WineMag’s Label Design People’s Choice Award.

MARULA INFUSED GIN

Our Marula-infused premium gin is a beautiful celebration of South Africa’s most iconic fruit. Marula is the fruit of choice for many of Africa’s most renowned animals, including Elephants and Rhinos, who love its sweet composition. Our multi-award-winning master distiller recommends that this premium gin should best be enjoyed with a slice of orange.

Winner of the Double Gold Award in 2019 and Gold in 2020 & 2022 at the Michelangelo International Wine and Spirits Awards. African Craft also won the 2020 WineMag’s Label Design People’s Choice Award.

NAARTJIE INFUSED GIN

The alluring citrus aroma and beautifully-balanced botanical composition of our Naartjie-infused gin will leave your taste buds longing for more. Its sweet lingering palate will awaken fond memories of lunch on the stoep, a quick bite during half time or sharing with friends. Our multi-award-winning master distiller recommends that this premium gin should best be enjoyed with orange zest and a slice of lemon.

Winner of the Double Gold Award in the 2020 South African Gin Awards along with a Gold in the 2022 edition and the Gold Award in the 2020, 2021 and 2023 Michelangelo International Wine and Spirits Awards. Winner of the Gold Award in the Intercontinental Spirits Awards and the  Silver Award at the Investec Spirits Trophy Awards in 2024. African Craft also won the 2020 WineMag’s Label Design People’s Choice Award.

ELDERFLOWER PREMIUM GIN

Our Elderflower-infused, premium gin provides one with a crisp floral palette. Filled with hints of Litchi and a smooth lingering finish, it perfectly captures the essence of an English summer’s day. Our multi-award-winning master distiller recommends that this premium gin should best be enjoyed with fresh litchis.

Winner of the Michelangelo International Wine and Spirits Gold Award 4 years running (2019, 2020, 2021 & 2022) to go along with the Gold Medal Award in the 2020 and 2022 editions of the South African Craft Gin Awards. Winner of the Gold Medal Award in the Intercontinental Spirits Challenge 2023 and the Silver Medal at the Investec Spirits Trophy in 2024.

HOODOO AFRICAN SPIRIT RUM

Hoodoo Rum has a beautiful citrus aroma with hints of orange and marula. It is then beautifully brought together with sweeter aspects such as caramel, vanilla, coconut and honey. Hoodoo is then aged using french oak, resulting in a very smooth lingering finish. Hoodoo is a sipping rum and is therefore meant to be drunk on the rocks, however it mixes extremely well with the likes of Coke and Ginger Ale, and is incredible in various cocktails.

Hoodoo won the Gold Award at the 2021 Michelangelo International Wine and Spirits Awards.

African Craft also won the 2020 WineMag’s Label Design People’s Choice Award.

SICARIO KAROO AGAVE

Sicario is a triple distilled, oak matured, Karoo Agave. The blue agave comes from a plantation in the Karoo and using pure mineral water, the true spirit of the agave is released and triple distilled. Mellowed and tamed through the artful manipulation of oak and time, the result is a smooth and mature finish. This award-winning Mezcal, should best be enjoyed in a tumbler and on the rocks.

Winner of back-to-back Gold Awards in the Michelangelo International Wine and Spirits Awards 2019 and 2020, and the Silver Award in the 2021 edition of the same event.

ABOUT US

Select Beverage Company was born out of a dream to bring premium African spirits to the world. Our portfolio includes African Craft Beverages (Gin, Rum, Brandy and Whiskey), Elderflower Gin, Benedict’s Gin, Chroma Gin and Sicario Agave.

Since inception in 2018, we have won over 70 awards both locally and internationally, including both the Michelangelo International Wine and Spirits Trophy and the Merit Trophy for best gin, as well as, Best Packaging by Packaging of the World and the People’s Choice Award for best product by the WineMag Awards.

Having seen a gap in the market for award-winning spirits infused with truly African ingredients, we released our first brand by the name of African Craft. The African Craft collection includes Marula, Honeybush, Baobab, Naartjie and Litchi infused gins. As the brand grew, we added a Rum called Hoodoo and we are currently introducing both a Brandy and Whiskey into the market.

After traveling extensively to various gin-loving countries in search of different trends and ingredients, we introduced the first Elderflower gin into Africa. We continued with the English inspiration and released Benedict’s Premium Gin, a London-Dry Gin.

With the growth of Tequila worldwide, we wanted to bring out their version of this beautiful spirit with a touch of African Pizzazz. We released Sicario Karoo Agave, which quickly became a multi-award winning product. We source the Blue Agave from the arid plains of the Karoo, situated in South Africa’s Western Cape Province. The Agave is oven-roasted for three days in the time-honored tradition. It is then pressed and blended with Schoonspruit mineral water, one of the oldest and cleanest water sources in Africa.

Not only are our products good, but they do good as well. We have been in partnership with the Rhino Foundation for a number of years now, raising funds for Rhino conservation through the sale of our products.

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